If you are in a state of survival, few mistakes and you’re gone. To actually ensure survival, you need to be in a state of growth.

Survival means living at the edge of existence: barely enough food, barley enough clients, barely enough impact and so on. This is the worst situation to be in after personal, business or social death. Few mistakes or a change in circumstances where there is not enough to survive and all is gone.

Growth on the other hand is about abundance, peace of mind, possibilities, actualization and freedom. Life is about growth because when there is no more growth, life begins to shut down.

Just like the best defence is a good offence, the best way to ensure survival is to keep on growing.

-Michael Kouly